Northwindreports

Third quarter, in cases

draft

The quarter closed at 1,510 cases ▲ 19% over the same quarter last year, on 312 ▲ 8 active accounts. Craft beer carried the growth; wine held; spirits fell for a second quarter.

Volume

Monthly cases delivered, all classes. The July dip is the holiday week; September is the strongest month the territory has recorded.

05001.0k1.5kJan: 812JanFeb: 790FebMar: 905MarApr: 1.0kAprMay: 1.2kMayJun: 1.3kJunJul: 1.3kJulAug: 1.4kAugSep: 1.5kSep

Share by supplier

Penrose keeps a third of the volume. Virtue's cider gained four points on a summer programme; the long tail is thirty-one houses.

Penrose Brewing: 31%Penrose Brewing31%Virtue Cider: 22%Virtue Cider22%Half Acre: 18%Half Acre18%Maplewood: 12%Maplewood12%Others: 17%Others17%

Where it sold

Ranked by cases. Chicago is a third of the quarter; the collar counties grew faster.

ChicagoChicago: 540540JolietJoliet: 410410NapervilleNaperville: 380380AuroraAurora: 290290ElginElgin: 210210

"The number we wanted was the September line: the first month the territory delivered more than it forecast."

— the ops lead, month-end review

Outlook

Q4 forecast4,600Q4 2025: 3,910
Events booked41 ▲ 6same time last year: 35
Returns1.9% ▲ 0.3target: under 1.5%

Colour encodes valence. Typography encodes time.